At Huddle, we support clients with their digital products day in and day out – websites, customer portals, subscription platforms, back office systems, intranets, and so on.
Getting the most out of your digital product starts with understanding the lived experiences of those using it, and using this to identify any challenges and areas for improvement.
As part of the way we work, we run a series of workshops that enable our clients to do just this, and in this Think Like a Product Manager series, we share key takeaways from these workshops, along with tips and advice on how you fit these processes into your existing role.
You’ll find this series useful if you are…
- Responsible for a website and find you're expected to plan and prioritise its growth and development.
- A Marketing Manager and you're having to plan new features and functionality on your website.
- An E-commerce Manager, and incorporate website changes from customer feedback.
- A solo Entrepreneur and so everything to do with your website falls on you.
- Anyone with this responsibility, trying to do your job effectively alongside other role commitments!
We have split the series into four articles:
1. Research
2. Problem framing
3. Solution ideation
4. Prioritisation
In Part 1 - Simple Research Methods we will be sharing an overview of UX and user research tips and techniques, such as surveys, 1-on-1 interviews, and more.
You will learn the value of user research while also demonstrating it can be very accessible even for people who aren’t full-time researchers.
We hope you find it useful - Read Part 1 - Simple Research Techniques on our blog.
What skills do you feel you could learn to leverage your Product Management techniques? We'd love to continue the conversation!
